Footage of the horrific moment shows three-year-old Niu Niu standing with her back to the woman.
Moments later, the mum delivers a kick to her backside, forcing the little girl to stumble forward.
Niu Niu has reportedly worked as a successful model for a number of clothing companies across China.
The clip of her being kicked in the city of Hangzhou has been viewed over 37 million times, with thousands slamming the mum's actions.
It also became the number one trending topic on Chinese social media site Weibo.
Users were outraged at what they have called “child abuse", claiming the mum is exploiting her daughter for money.
The angry backlash has forced an apology from the mum, aged 32, who posted under the account ‘Niu Niu’s Mum’ and shared a short note saying sorry.
In the statement she says: “I had no intention of harming or abusing her, and I’m sorry for any misunderstanding my exaggerated actions may have caused.
“I want to reiterate: my daughter receives the utmost care and love.
“Thank you for your understanding.”
Her apology has attracted more than 50,000 comments in less than four hours.
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